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purchases or a facilitator for transactions? We play a much larger role in the
world by enabling those that have no access to financial systems – every
employee has the opportunity to be a part of something bigger and to change
lives. We have the technology, people and Brand to serve modern society.
Today, we are a global tech company that connects everyone to endless possibilities, priceless possibilities.
Today, we are a global tech company that connects everyone to endless possibilities, priceless possibilities.
Business
Leader, Debit Product Management – Sub Sahara Africa
Region: Sub Saharan Africa | Country:
Nigeria
Location(s): Lagos | Job
Type: Full-time
Qualification: BA/BSc |
Experience: Not
Applicable
Deadline: Not Specified
Job Field:
Product Management, Management
Job
description
The
Global Debit Group focuses on driving overall transaction volume and profitable
revenue growth for MasterCard's Debit portfolios. This group actively
collaborates with internal teams across MasterCard, and external parties
including customers (the Issuers), merchants, and new strategic alliance
partners to build innovative global product solutions focused on capturing
current and future card spending volume.
The successful candidate will have accountability for developing the
go-to-market strategy and implementing the tactics in the roadmap. The
individual will also be responsible for managing the product life cycle
programs and for supporting Business Development Managers with presentations
and customized product development requests. The individual will work closely
with product counterparts and sales across the Sub Sahara Africa Division to
ensure alignment with the customer-focused strategy.
Major Accountabilities
• Develop Go-To-Market strategies and roadmaps for delivery
• Monitor the landscape of competitive products and industry trends,
understanding their implications for MasterCard and suggest action steps as
required
• Utilize local research develop up to date communication strategies with
consumers to engage them in successful acquisition, activation, usage campaigns
• Develop best practice cardholder on-boarding guides for bank product
management staff, including branch training kits, call center guides, welcome
letter samples, Month-on-books communications materials
• Development of communications calendars and channel plans for use by issuers
• Develop below-the-line promotions, targeting the consumer/cardholder
• Develop a 'Life Cycle Management' approach to constantly enhance/ modify/
upgrade products & benefits in line with market/ issuer/ segment needs to
ensure maximum profitability to MasterCard through usage and retention
• Collaborate with Consumer and Customer Marketing leadership to support the
launch of programs & benefits within the clusters as well as work with the
Marketing team in development of any collateral as required by the clusters
• Create and maintain a library of best practices and case studies on product
development to be shared with Product Sales, Account Teams and Customers
• Develop presentations to proactively update & sell to issuers product
opportunities/ innovations, market trends, & MC advancements in product
innovation
• Support Product Sales and Account Teams in the creation of value propositions
that leverage key features of existing and / or new product platforms from MC
• Support Sales Teams with customized product development requests
• Must demonstrate strong influencing and negotiation skills
• Demonstrate proven ability to develop and successfully implement, quantifiable
business plans
• Industry knowledge and networking especially in merchant relationships/
commerce development
• Have an entrepreneurial approach and vision
• Analytical thinking
• Must have a MCW product & profitability focus
• Customer focus with extensive knowledge of customer profitability drivers and
consumer usage drivers
• Outstanding communication skills from a written, verbal and presentation
perspective
• Demonstrate multi-disciplinary knowledge, i.e. marketing, operations,
acquiring and emerging technologies.
Experience/Skills Required
• Bachelor's degree or equivalent required. MBA preferred
• Experience with strategic and business planning
• Understanding of competitive offerings and industry trends
• Ability to oversee multiple projects and initiatives concurrently
• Knowledge of MasterCard debit products and services
• Proven experience working collaboratively in a cross-functional role
• Marketing experience with a mix in B-2-B and B-2-C Direct Marketing
• Consultative selling experience with good negotiation skills
• Team player and achievement oriented
• Excellent stakeholder management
• Outstanding communication/presentation skills
• Strong skills in MS PowerPoint, Word and Excel; Presentation deck writing and
proposal skills
Method of Application
Interested and suitably qualified
candidates should click here to apply
We are an equal opportunity organization and we strongly encourage
women to apply for this position.
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